We are guided by values that extend far beyond the simple creation of food products. Our commitment is based on:

1. Traceability: We build sustainable partnerships with our network of Moroccan and African producers and cooperatives to select the best ingredient varieties and ensure impeccable traceability and quality.
2. Quality and Authenticity: We prioritize raw and authentic ingredients, ensuring that each jar of nut spread is a rich and healthy taste experience.
3. Transparency: We believe you have the right to know exactly what you are consuming. That's why we are completely transparent about the composition of our products, guaranteeing the absence of artificial additives or hidden sugars.
4. Sustainability: We firmly believe in the need to preserve our environment. We work hand-in-hand with our Moroccan and African producer and cooperative partners to promote environmentally friendly agricultural practices.